9 SEO Trends to keep an eye on this year
Apparently, 2018 will be an interesting year in terms of SEO. Let’s take a look at what to expect this year. Search engine optimization done properly is a layered, complex process. Despite their being already over 200 factors affecting SEO, the game is ever changing. This p...
How Hacking Hurts Your SEO Efforts
When Your Site Is Down, Your Rankings Are Down Too The first page of search engine results is prime real estate. And every webmaster is trying to get their website to show up there. But just when you think you finally landed a slice of that coveted real estate, you find you...
Google Local Search Ranking Factors Simplified
So How Exactly Does Google Determine Local Rankings? Google’s made a revision in how it determines your business’ local rankings. Under the guise of algorithm updates, Google unveiled its three main ranking signals for organic search. It seems as if Google’s decided to b...
6 Ways in Which Influencer Marketing can be Beneficial
Influencer Marketing is the New Content Marketing To many, 2016 will have been considered the beginning of the ascension of influencer marketing. Virtually everyone these days uses Twitter, Youtube and blogs, so with that in mind, virtually everyone can use their presence o...
Are Bounce Rates Affecting Your Site’s Search Engine Rankings?
Questions Concerning Bounce Rates Still Loom The effects that bounce rates have regarding your websites rankings have long been a topic of discussion. There’s been plenty of speculation about how they’ll affect sites, if at all. The CEO of Moz, Rand Fishkin, and Google’s...
7 Worst Content Marketing Mistakes You’re Making
Content Marketing Mistakes to Avoid There have been plenty businesses of late that include content marketing into their overall digital marketing campaigns. Sometimes, companies make the mistake of not integrating their content marketing and their SEO properly, if at all....