What is User Intent and Why Should You Care?
Let me share something I've learned after years in the SEO trenches: understanding user intent is everything. User intent refers to the underlying reason or goal a person has when typing a search query into a search engine – esse...
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Google URL Submit Tool Has Been Mothballed
In July of 2018, Google decided to shut down their manual URL submission tool leaving many SEO professionals shaking their heads with one less weapon in their arsenal.
It was a favorit...
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Take Your Website Back to the Future
Website updates can be a huge headache.
Anytime you make major design, code or content changes to your website, you run the risk of an unforeseen bug throwing a monkey wrench into your plans...