Social Media Can Be Your Brand's Calling Card
Social media has become an almost unescapable part of everyday life. Ten years ago it was just college kids on Facebook and now even your grandparents are posting their family photos. What this essentially means to the online ma...
Is The Meta Keyword Tag Useful Anymore?
I can’t count the number of times I’ve been asked by one of my SEO clients to add a list of keywords to their website so they “show up in Google” and I need to explain that it just isn’t that simple. Yes, there was a time when it did...
Using Answer the Public for Keyword Research
We’ve all heard the catchphrase “Content is King” repeated over and over. It’s become the digital marketing mantra of the moment. It makes sense that if we’re targeting a specific audience, then creating useful and compelling con...