Blogs
How Much Do I Spend or What Do I Need?
It may not be the “chicken or the egg” conundrum (I have documented proof it’s the chicken!) but in the wide world of web marketing, the question of “What comes first, the budget or the strategy?” is about as brain twisting as it gets....
Blogs
What is User Intent and Why Should You Care?
Let me share something I've learned after years in the SEO trenches: understanding user intent is everything. User intent refers to the underlying reason or goal a person has when typing a search query into a search engine – esse...
Blogs
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Take Your Website Back to the Future
Website updates can be a huge headache.
Anytime you make major design, code or content changes to your website, you run the risk of an unforeseen bug throwing a monkey wrench into your plans...