Blogs
How Much Do I Spend or What Do I Need?
It may not be the “chicken or the egg” conundrum (I have documented proof it’s the chicken!) but in the wide world of web marketing, the question of “What comes first, the budget or the strategy?” is about as brain twisting as it gets....
Blogs
Using Answer the Public for Keyword Research
We’ve all heard the catchphrase “Content is King” repeated over and over. It’s become the digital marketing mantra of the moment. It makes sense that if we’re targeting a specific audience, then creating useful and compelling con...
Blogs
Is There A Google Sanctioned Probationary Period For New Websites?
One of the more common questions I am asked is the timeframe involved for properly ranking a website. Unfortunately there is no simple answer to this question. There are simply too many factors involved to p...