Blogs
Influencer Marketing is the New Content Marketing
To many, 2016 will be considered ground zero for the rise of influencer marketing. Virtually everyone these days uses Twitter, Youtube and blogs, so with that in mind, just about anyone has the ability to reach out to the ma...
Blogs
Using Answer the Public for Keyword Research
We’ve all heard the catchphrase “Content is King” repeated over and over. It’s become the digital marketing mantra of the moment. It makes sense that if we’re targeting a specific audience, then creating useful and compelling con...
Blogs
Questions Concerning Bounce Rates Still Loom
The effects that bounce rates have regarding your websites rankings have long been a topic of discussion. There’s been plenty of speculation about how they’ll affect sites, if at all.
The CEO of Moz, Rand Fishkin, and Google’s...