How Much Do I Spend or What Do I Need?
It may not be the “chicken or the egg” conundrum (I have documented proof it’s the chicken!) but in the wide world of web marketing, the question of “What comes first, the budget or the strategy?” is about as brain twisting as it gets....
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The Truth About Rankings Decline, Traffic Loss, and Recovery Costs When SEO Maintenance Ends
When you stop an SEO campaign, your website's search engine rankings will gradually decline over time, leading to less organic...
Leveraging HARO for Brand Exposure
Some of you may already be familiar with HARO. For those that aren’t, I sincerely hope this article opens your eyes to the possibilities of this platform.
HARO is an acronym that stands for Help A Reporter Out. It’s also a fantastic onl...