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Is Your Keyword Research Costing You Time & Money?
Proper keyword research is the basis for all digital marketing. Content marketing, pay-per-click ads, social media marketing – they all begin with putting together a seed list...
Questions Concerning Bounce Rates Still Loom
The effects that bounce rates have regarding your websites rankings have long been a topic of discussion. There’s been plenty of speculation about how they’ll affect sites, if at all.
The CEO of Moz, Rand Fishkin, and Google’s...
What is User Intent and Why Should You Care?
Let me share something I've learned after years in the SEO trenches: understanding user intent is everything. User intent refers to the underlying reason or goal a person has when typing a search query into a search engine – esse...