Is The Meta Keyword Tag Useful Anymore?
I can’t count the number of times I’ve been asked by one of my SEO clients to add a list of keywords to their website so they “show up in Google” and I need to explain that it just isn’t that simple. Yes, there was a time when it did...
Does Social Media Play A Role In Today's SEO?
Think back to a decade ago.
The growth in social media usage is absolutely staggering. While most of us have become numb to the proliferation of social media platforms these days, the growth statistics are undeniable:
In...
What is User Intent and Why Should You Care?
Let me share something I've learned after years in the SEO trenches: understanding user intent is everything. User intent refers to the underlying reason or goal a person has when typing a search query into a search engine – esse...