Blogs
GEO 101: Mastering Search in the Age of AI
Generative Engine Optimization (GEO) is the practice of optimizing website content and structure to ensure that AI-driven search engines prominently feature your brand's information in their generated responses. With 61% of workers...
Blogs
Is The Meta Keyword Tag Useful Anymore?
I can’t count the number of times I’ve been asked by one of my SEO clients to add a list of keywords to their website so they “show up in Google” and I need to explain that it just isn’t that simple. Yes, there was a time when it did...
Blogs
Pricing Out A Successful Organic SEO Campaign
Search Engine Optimization - more commonly referred to as SEO - is a widely used online marketing strategy aimed at bolstering brand awareness, generating targeted traffic and increasing the visibility of a company’s website acr...