Blogs
Leveraging HARO for Brand Exposure
Some of you may already be familiar with HARO. For those that aren’t, I sincerely hope this article opens your eyes to the possibilities of this platform.
HARO is an acronym that stands for Help A Reporter Out. It’s also a fantastic onl...
Blogs
Influencer Marketing is the New Content Marketing
To many, 2016 will be considered ground zero for the rise of influencer marketing. Virtually everyone these days uses Twitter, Youtube and blogs, so with that in mind, just about anyone has the ability to reach out to the ma...
Blogs
Is The Meta Keyword Tag Useful Anymore?
I can’t count the number of times I’ve been asked by one of my SEO clients to add a list of keywords to their website so they “show up in Google” and I need to explain that it just isn’t that simple. Yes, there was a time when it did...