Blogs
What is User Intent and Why Should You Care?
Let me share something I've learned after years in the SEO trenches: understanding user intent is everything. User intent refers to the underlying reason or goal a person has when typing a search query into a search engine – esse...
Blogs
Local SEO for Business Sustainability
When it comes to business, sustainability is one of, if not, the most important trait to have. Increases in sales are great, but it’d be better if it were sustainable.
If it’s long-term success that you’re looking for, your goal sho...
Blogs
Is The Meta Keyword Tag Useful Anymore?
I can’t count the number of times I’ve been asked by one of my SEO clients to add a list of keywords to their website so they “show up in Google” and I need to explain that it just isn’t that simple. Yes, there was a time when it did...