Leveraging HARO for Brand Exposure
Some of you may already be familiar with HARO. For those that aren’t, I sincerely hope this article opens your eyes to the possibilities of this platform.
HARO is an acronym that stands for Help A Reporter Out. It’s also a fantastic onl...
How Much Do I Spend or What Do I Need?
It may not be the “chicken or the egg” conundrum (I have documented proof it’s the chicken!) but in the wide world of web marketing, the question of “What comes first, the budget or the strategy?” is about as brain twisting as it gets....
As of July 2018, Google is Locking Up Your Firm’s Website and Throwing Away the Key
Earlier this year Google announced a significant change in how they will rank websites for mobile searches. As of July 2018, Google will now consider the “site speed” or loading time of your...